Instagram Marketing

Edit Instagram Stories: Tips to Make Your Stories Stand Out

14 min read Emi DanielAuthor
a girl checking her phone

Instagram stories are now one of the most popular ways to share special moments, promote content, and connect with your followers.

It has been said that over 500 million Instagram users share stories daily to keep their audiences engaged.

Saying so, how can you make your IG stories stand out? The answer lies in editing your stories like a pro!

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Whether you are a brand owner, influencer, or just someone who wants to make their stories pop, editing is what you need to grab attention and keep your followers engaged.

In this article, I will share tips and ideas for editing your Instagram stories to stand out from your competitors.

Instagram Stories Edit Tips

Here, I will share valuable tips on editing your stories (images, videos, texts), like a professional!

Add “Location”

Add the exact location of where you took the photo or video to let your followers know about the place to keep them engaged.

This is how you can add a location to your stories:

Step 1- Open Instagram and add your story.

Open IG and add story

Step 2- Tap on the “sticker” icon and choose “Location.”

Choose Location from sticker

Step 3- Here, you can search for the desired location or select from Instagram suggestions.

choose your location

“Mention” accounts

You can mention accounts that have any role in your stories. For example, you can mention (tag) someone who records your video, sends you a gift, your partner, etc.

Doing so will bring you more engagement and significantly increase your target followers if the account you mention adds your story to their account.

This is how you can mention an account in your stories:

Step 1- Open Instagram and select the photo or image you want to add to your story.

Step 2- Tap on the “sticker” icon and choose “Mention.”

choose mention

Step 3- Search for the account’s username.

search for username

Step 4- Select the account and tap “Done” to finish the process.

select account and tap done

Use “Add Yours”

This feature allows you to write a prompt, which can lead more people to view your stories. The good thing is that you can shuffle through trending topics in “Add Yours” to make your content stand out.

This is how you can use this feature in your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and choose “Add Yours.”

choose add yours from stickers

Step 3- If you know what to share, write your desired prompt and tap “Done.”

write what you want and tap done

Step 4- To shuffle through trending “Add Yours,” tap on the little “Dice” icon to find your favorite “Add Yours.”

tap on little dice

Step 5- Select the prompt and tap “Done” to share your story, which will be shown to more new people.

Select the prompt and tap done

Ask “Questions” from your followers

Getting feedback from your followers is the key to success; this feature helps you directly connect with them and ask their honest opinions with the right questions.

This is how you can ask a question in your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and choose “Questions.”

choose question from stickers

Step 3- Write a question and tap “Done” to finish the process.

write a question and tap done

*Tip: To make your question box more eye-catching, tap on the “sticker” icon, then “GIF.” Now, search for “Question Box” GIFs and select the best that fits your content.

search for question box GIF

Add “Frames”

Ask your followers to shake their phones to see your stories! Yes! This cool feature allows you to add a photo in a cute frame while writing a caption, and it will only be visible if your followers shake their phones!

This is how you can add photos in frames in your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and choose “Frames.”

choose frames from stickers

Step 3- Choose the photo you want to add to the frame.

choose a photo

Step 4- Write a relevant caption and tap “Done.”

write a caption and tap done

Step 5- Now, share your story, and your followers who shake their phones can see the photo in the frame!

Shake to reveal

Use “GIFs”

You can search for almost anything in the “GIF” section, and Instagram shows you relevant GIFs that make your stories more engaging.

This is how you can add GIFs to your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and choose “GIF.”

choose GIF from stickers

Step 3- Search for specific GIFs in the search bar or use Instagram suggestions.

search for desired GIF

Step 4- Once you add your desired GIFs, tap Done, and share your story with your followers.

choose GIF and tap done

*Tip: Note that there are no limits in adding GIFs to your IG stories; however, it is better to avoid using too many Giphy and choose the most relevant ones.

*Tip: The most common GIFs are for “New Post,” “New Reel,” “Check this out,” “Like and comment,” etc.

Use the “Notify” sticker

This feature allows your followers to turn on notifications for your content, which means when you upload a story, Instagram will notify them.

This is how you can use the notify feature in your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and choose “Notify.”

Tap stickers and choose notify

Step 3- Tap on it to change its color and style as you prefer.

change color and style

Step 4- Use your fingers to set its size, then place it where your followers can easily see and tap on it.

place it where followers can see

Add your “Avatar”

Create and add your custom avatar in your stories to share more pleasant feelings with your followers.

This is how you can use your avatar in your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and choose “Avatar.”

tap on sticker and choose avatar

Step 3- Choose the desired avatar or search for a specific one from the search bar.

choose desired avatar

*Tip: you can search for words, such as laugh, cry, angry, surprised, and other emotions to access relevant avatars for each situation.

If you don’t know how to create avatars on Instagram, check out our comprehensive guide here!

Add “Music”

Did you know you can add music to your stories to make them more engaging and memorable? Instagram allows you to add music from its suggestion list and your saved music, or search for a song you have in mind.

This is how you can mention an account in your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and tap “Music.”

tap on sticker and add music

Step 3- Choose the song you want to play in your story.

choose the song you want

Step 4- Tap on the small colorful circle to change the color of the music symbol.

tap on small colorful circle

Step 5- Tap the “Avatar” to add an animated avatar to your story.

tap on animated avatar

Step 6- To change the duration of the music, tap on the 15-second icon at the bottom left of the screen. You can adjust the duration from 5 to 15 seconds.

tap on 15 sec duration

Step 7- Use the little rectangle icon to select the part of the music you want at the beginning.

use little rectangle

Step 8- After making the necessary changes, tap “Done” and share your story to complete the process.

tap done and share story

Create a “Cutout” sticker (custom stickers)

Instagram now allows users to cut certain parts of images and turn them into stickers. It gives you the opportunity to create numerous custom stickers and add more value to your stories.

Follow the steps below to create cutout stickers:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and select “Cutouts.”

tap on sticker and choose cutout

Step 3- Choose the desired photo.

choose a photo for cutout

Step 4- Select the parts you want to cut. *You can select preferred parts manually or use the sticker Instagram chooses.

choose the part you want

Step 5- To select manually, tap “Select manually” in the screen’s bottom left corner, select the part you want to cut, and then tap “Create sticker.”

select manually

Step 6- If you choose the “Use sticker” option, the selected part will be added to your story.

Use stickers

*Tip: You can add animated stickers from saved videos on your device, which is way cooler than regular stickers and has the same process as creating cutout stickers from pictures.

“Add Yours Templates”

You can be creative and create unique templates on Instagram, allowing others to share their moments on the platform using your template.

To create a template, follow the steps below:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and tap “Add Yours Templates.”

add your templates from stickers

Step 3- Select what you want to pin in your template, which can be text, photo, music, or GIF. Note that others can’t edit or remove something once you pin it.

select what you want to pin

Step 4- After adjusting the necessary changes, tap “Next” and share your story with your followers so they can use your template.

tap next when you are done

Run a “Poll”

This feature is a great way to ask your followers’ opinions about something or get helpful feedback while keeping them engaged.

Following the steps below helps you run a poll in your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and tap “Poll.”

choose poll from stickers

Step 3- Write your question or message in the “Ask a question” bar.

write your questions

Step 4- Add your options and tap “Done.”

add your options

Step 5- Share the story with your followers or close friends only.

*Tip: To see the final poll results, tap on the story after it is published and tap on the viewers.

Use the “Reaction” stickers

Add relevant emojis as reaction stickers, which keep your followers engaged. Your audiences must tap on the reaction sticker to interact with your content.

This is how you can add reaction stickers to your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and choose the “reaction sticker” icon.

choose reaction from stickers

Step 3- Select the emoji that best fits your content.

select emoji you want

Step 4- Place it in the right place and tap “Done.”

place it and tap done

*Tip: You can place this sticker in the bottom right corner of the story, where users mainly tap to jump to the next story. Doing so will bring more interactions to your story.

Ask your followers’ opinion with “Emoji”

Share a story on Instagram and use this feature to ask your follower’s opinions with funny emojis.

You can write anything in the box, and your followers must share their opinions by dragging the emoji to the left or right.

“Add Yours Music”

This feature is similar to adding your template to a story. It makes your story more engaging and convinces users to watch it till the end. (If you choose the right song!)

This is how you can add music to your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and “Add Yours Music.”

choose add your music from stickers

Step 3- Choose the desired music from the Instagram suggestion list or saved music and tap “Done” to complete the process.

choose desired music

Add a “Link”

add a link

Add or paste links to your stories to guide your followers to a new page. You can create customized stickers with text to encourage your audiences to tap the link.

If you want to share the link to your new post (or any other post), copy it and paste it into the “Add Link” section.

To copy the link of your post or Reel, tap on the paper plane icon (share) and select “Copy link” from the menu.

Note that you can’t add more than one link in each story.

“Hide” something in your stories

Hide something in your story and ask your followers to reply so they can see what’s hidden!

This is how you can use the “reveal” feature in your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and “Reveal.”

tap on the reveal icon from stickers

Step 3- Write your message in the “What’s hidden” box, and tap “Done.”

write your message

Step 4- Tap “Preview” at the bottom left of the screen to see what your story will look like once it’s published.

tap preview

Add “Hashtags”

Hashtags are a great tool for Instagram posts, Reels, and stories. By adding relevant hashtags in your stories, your content will be shown to more new target people.

This is how you can add hashtags to your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and choose “#Hashtags.”

choose hashtag from stickers

Step 3- Write related hashtags to your story.

write related hashtag

Step 4- Tap “Done” in the top right corner of the story.

Tap donee and share story

Step 5- Tap “Share story” to finish the process.

Set a “Countdown”

set a countdown

This feature lets your followers turn on reminders and share the countdown to their stories. You can set a date and time for a specific event, launch date, or anything important so that your followers are notified.

Don’t forget to select a name for the countdown, so your followers understand what they are waiting for!

Add “Photos”

Add multiple photos to your stories to better promote your product or services. Note that this feature is not the same as “Layouts,” and you have more options to customize extra photos in stories.

This is how you can add more photos in your stories:

Step 1- Open Instagram and add your story.

Step 2- Tap on the “sticker” icon and choose “Add Photos.”

choose Add photos from stickers

Step 3- Select the desired photos from your device.

select a photo from your device

Step 4- Tap on the photo to choose the preferred shape for them. (heart, circle, star, etc.).

choose desired shape

Step 5- Place the photos in the right place.

“Draw” in your stories

Use Draw feature in your story

Use the draw option to add more sparkles to your stories. You can use this feature to write something with your handwriting, point to things, highlight texts, etc.

Add “Effects”

Use Instagram effects to enhance the quality and visual appearance of your stories.

This is how you can add various effects to your stories:

Step 1- Open Instagram to upload your story.

Step 2- Tap on the little star icon.

tap on little star icon

Step 3- Scroll through suggested/saved effects to add the best to your story.

scroll through filters

Download story backgrounds from Pinterest

One way to make your stories stand out is to use specific backgrounds, which you can download from Pinterest or other sources.

If you want to use backgrounds in your stories, you should use the “Add Photo” feature as well.

Follow the steps below to better understand:

Step 1- Download preferred backgrounds from Pinterest. You can search for “Instagram story backgrounds,” “Cute/dark/lovely backgrounds for IG story,” and more.

download background from pinterest

Step 2- Open Instagram and add the background.

Step 3- Tap on the sticker icon and choose “Photo.”

add background to story

Step 4- Add the desired photo. Tap on it to change its shape into a heart, circle, rectangle, square, or star.

choose photo option from stickers

Step 5- Place it in the right place to finish the process.

finish the process

Use “Font” apps to import custom fonts

Story Fonts

If you want to stop sharing stories using Instagram fonts, you can use font applications to import custom fonts into your stories to make them more exclusive.

This method lets you use a unique font representing your brand and style.

You can use various applications, such as Story Font, Fonta, Story Art, and more. Download an application, choose your favorite font, write your message, and copy and paste it into your stories.

You can also visit “Instagram Font Generator” and follow the same process to access various unique fonts.

Share “Boomerangs”

use Boomerangs

One of the best ways to create and share stories that keep your audience engaged is boomerangs.

You can record boomerangs using Instagram’s camera or turn your live photos into boomerangs and share them in your stories.

Use the “Layout” feature

This is one of Instagram’s coolest features: It allows you to share collage photos without using a third-party app to create them.

This is how you can use this feature in your stories:

Step 1- Open the Instagram camera.

Step 2- Choose the layout icon from the camera options.

choose layout

Step 3- Tap the “Change grid” icon under layout to select the desired grid for your layout.

tap change grid

Step 4- Take new photos or select pictures from your gallery.

Step 5- Set their size and click the “tick” button.

choose tick and upload

Step 6- Now, adjust the necessary edits and share your story.

Add your brand’s specific element to your stories

Always share something that reflects your brand’s identity. For example, use a specific emoji, font, text style, theme color, and anything relevant to your products, logo, brand, or services.

This brings more engagement and builds trust among your followers and profile visitors.

Use the “Green Screen” filter

One of the best ways to share unique content in your stories is to use the green screen filter to show something behind you while recording yourself on it.

You can use this feature to share stories about commenting on something or create special videos to keep your followers engaged.

This is how you can mention an account in your stories:

Step 1- Open the Instagram camera.

Step 2- Scroll the filters to the end and tap “Browse effects.”

browse effects

Step 3- Search for “Green Screen” in the search bar and choose the best option.

search fro green screen

Step 4- Now, take photos or record videos using this filter to create engaging content.

These are some of the most common methods for editing your stories to stand out from your competitors while increasing engagement and brand awareness.

Conclusion

Instagram stories are the key to success on Instagram. They help you promote your products and services like a pro, attract more target followers, keep your audience engaged, and increase sales.

Therefore, editing your stories to make them stand out among others is important. Always remember that people prefer to see high-quality content on Instagram, which means value quality over quantity!

If you share six high-quality stories daily, you will get better results than twenty low-quality stories!

I hope you find this article helpful and start using the mentioned tips to share quality content!

Buy an Established Instagram Account

Skip starting from zero. Browse Instagram/TikTok accounts with audiences across many niches.

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