The Best Instagram Ad Examples

Digital and Social Media marketing has been growing exponentially since the start of the pandemic in 2019 and is booming ever more intensely. Based on 73% of marketers, their efforts on social media have been deemed ever more effective than any other platform.

Furthermore, more than 90% of brands and businesses believe in having a successful marketing ROI (Return of Investment); they need to apply advertising on social networking channels.

The success in Social Networking, Marketing and Advertising shows in the brand’s spending their finances in the industry. Advertising Spending by businesses increased to a whopping 17 Billion in 2019 from the 7 Billion in 2014.

One of these Social Networking platforms that have had a magnificent impact on the business’s digital campaigns ROI is the Instagram App. Furthermore, online advertising among brands is now in a rivalry, and the brand’s superiority shows in its Ads campaign. Hence it is vital to know which brands have had the leading marketing campaigns and the best Instagram Ad Examples.

However, Instagram is very different from Facebook, and finding the prime Instagram Ad Examples is not as easy. So to give you some inspiration for your Instagram Advertisement campaign, we have researched for you and listed the best. With inspirational and influential Instagram Ads that could give you an incentive and inspiration, you require to spur your creativity for your own Instagram Ad.

What Are The Key Takeaways That Make The Best Instagram Ads?

First off, let’s define what the key takeaways that make the best Instagram ads are and what aspects represent a good Instagram Ad:

1. An Instagram Ad can only be effective if it gains “View Counts,” and for a view count, your post needs to captivate the viewer at least for 3-seconds. So a good Instagram Ad captures the viewer’s attention through its design for more than 3-seconds.
2. The best Instagram Advertising Examples follow the Instagram Post sizes, pixels, resolutions, and specifications format, with the size 1080 x1080 pixels.
3. Prime Instagram Ads won’t create one Ad for Facebook and Instagram because they know they aren’t the same format. For example, Instagram’s most image sizes for different Ads are either 600 x 600 pixels or 1080 x 1080 pixels. While on Facebook, most image sizes are either 1080 x 1080 pixels or 1200 x 628 pixels.
4. Finally, the Instagram Ad should showcase a convincing and unique deal proposition or an exciting design to attract the audience and enhance sales.

So, knowing what the key takeaways and criteria that make an unrivalled Instagram Ad are, we can now show you some irresistible Instagram Ads. Ads that could inspire you to make your own and increase your brand awareness, target audience, business sales. Meanwhile, we’ll outline the specific key takeaways from those Instagram Ads too, so as a brand, you’ll know:

• What to apply to your Instagram Ads?
• What makes Instagram Ad Design a prime example?

And how to apply these guidelines to your own social media campaign.

#1. Febreze

“Freshness with Every Touch”

With a captivating caption, an alluring title within the post, and attractive posts in all their simplicity, Febreze is genuinely fresh, light, fun, and delightful even in the Instagram Ads they provide. This is one of the prime Instagram Ad examples because:

1. The motions in the post are simple and fun in a creative way.
2. The Ad is clear about which product it’s promoting.
3. The Ads and all the posts on Febreze have the consistent theme colours of Febreze.
4. The product being promoted is centralised and bold. It’s clear to the viewer what it is regardless of the captions or the time spent on the post.

#2. Adobe Creative Cloud

Starting with a clearly named heading like; “Max, Adobe Max” is an Instagram Ad promoting its creativity conference. It has a call to action phrase to register; it’s short and to the point. There are a couple of key takeaways, including:

1. The Adobe Creative Cloud Instagram video Ads and mainly this one delivers the main point in a dynamic, creative, and short clip.
2. It utilises all the bright, colourful tones that represent its logo, theme, and brand.
3. It is all-inclusive and relatable to all its global users because the portraits used within the video include people of different races, religions, colours, and countries. Which is wise considering they’re a global brand.
4. It has a call to action phrase which drives users towards their website landing page.

Generally, Adobe Creative Cloud Ads Examples are pretty strong in how they are presented either as a Video Ad or a Post Ad.

#3. Good Food Canada

The best thing about Good Food Canada’s Instagram Ads examples is that one thing consistent in all their ads is the vibrancy of the posts and the foods promoted, which is understandable since they are a food company. Just like other Instagram Ads shown their posts, videos, and ads are:

1. All content is wisely created to produce a uniform Instagram feed.
2. The specific shade of blue, which represents the brand logo, is clearly expressed in the Ad campaigns.
3. Brand Name Good Food is visibly defined and apparent.
4. The offer is clear and undoubtedly enticing for the viewers.
5. The captions on all posts, including their ads, include English and French, showing their multiculturalism as a brand in Canada.

Finally, as mentioned above, Ad and any Ad campaign performed by Good Food is enticingly eye-catching and mouth-watering to look at and consider.

#4. The Cheesecake Factory

The Cheesecake Factory Ad Example is another exemplary advertising that you as a brand could learn from.

“This is what YUM tastes like!” This ad Design is a great example to enhance sales; their advertising campaign provides:

1. A Catchy message that captivates users and can target potential new customers and audiences.
2. This Ad example uses bright colours and the Cheesecake Factory’s brand theme colours in the image background.
3. The Ad is not overly crowded with elements and is quite simple.
4. It has exposed the brand name and the product clearly.
5. Furthermore, as a food brand, whether this Ad or any of their video and image posts and stories on their Feed, their image illustrations and videos are pretty alluringly delicious in the way they are presented.

Finally, the Cheesecake Factory’s Instagram Ad caption invites users to go to the Bio-Link and drives traffic towards the website.

#5. Jenny Bird

Generally, most accessories and jewellery companies on Instagram have done a pretty good job in their Instagram Advertising. So there is a lot a brand can learn from their Instagram accounts. Jenny Bird is one of those brands that do a pretty good job on their Instagram ads.

This prime Ad example is pretty simple, and since the brand values simplicity, it celebrates it within its Instagram Ad. They have:

1. Used a simple monotone background which also is in line with their brand logo’s background.
2. They have promoted their signature accessory in all its simplicity.
3. The company has Created brand awareness by including the brand name in bold.
4. Finally, they have centralised a message to entice users.

Remember that if a Jewelry brand, it is essential to showcase your products using the best light, resolution, and highest concentration on the promoted product.

#6. Bvlgari

Bvlgari may be expensive, a fine Italian Luxury Store and out of reach for some, but their Instagram Ads are certainly examples that one should learn from. Their Ad example can give your brand many suggestions to help you in your own Instagram Ad campaign.

Whether Carousel Ads, Instagram Stories, or Image / Video Ads, Bvlgari does a great job captivating customers with pops of colour and a fine way to highlight their products to their audience. For example the above the Ad Example shows:

1. A Carousel Ad with three image slides, the Instagram Ad shows multiple products as a set, proudly in a simple background that partly shows the logo.
2. The next slide shows the stamp of the logo, a detailed view of the product, and the elements used.
3. In the last slide of the carousel Ad, the Instagram Ad gives the customers a behind the view scene of the fine artistry that creates the design.

The significant part about the Bulgari / Bvlgari company ads on Instagram is that they take advantage of the advertising platform. The company emphasises their product, illustrates nobility as a brand that has existed since 1884, and craftsmanship on every design produced.

Moreover, in many of their advertising, they also encourage the act of giving by partnering with charitable organisations like “Save The Children”, which is a great way to create brand awareness while featuring the company values, partnerships, and charitable viewpoints.

The Prime Instagram Ad That You Should Use To Give You Innovation

The prime Instagram Ad example is not just one, and there are plenty on Instagram, so if you want to start a new Ad campaign, we suggest you try looking for any Ad example in your industry. However, remember that the prime Ad example would:

1. Follow the Instagram Format.
2. Utilise all Instagram Ad Formats, including Carousel Ads, Video Ads, Instagram Stories, Instagram Reel Video, and Posts.
3. Instagram Ad is a great way to create brand awareness, increase sales, find potential customers, and drive traffic towards your websites, so take the most advantage of the Ad.
4. Make It simple, apply quality video and image resolution, and stand by your feed and company theme.
5. Make it simple and don’t overcomplicate the ad design.
6. Understand your company and product. Realise the main takeaway which you would like the audience to receive and promote that on your advertising.

Finally, if you wish your Ad to stand for the prime example of an Instagram Ad, give your company advertising a test run before going on Instagram for your Ad.