Are you thinking about changing your lifestyle and starting to exercise more? What stops you? Gym membership fees? Having a private trainer? Spending too much money?
Let me tell you something! You don’t have to spend much money on a private trainer or gym membership fees to have a healthier life.
You may wonder why and how, which I will explain. Today, many professional fitness trainers are on social media platforms, such as YouTube, Instagram, and TikTok, where they upload workout videos to help their followers exercise with them.
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See Available Accounts →Besides, following people known as “fitness models” or ”fitness trainers” will inspire you and help you stay motivated on this path.
The important point is to choose the right and best individuals to help you along the way. In this article, we gathered 30 leading fitness influencers on Instagram and other platforms you can follow in 2026 for workouts, motivation, and healthy living tips.”
Best 30 Fitness Models to Follow in 2026
I reviewed each creator’s current Instagram presence, workout content, audience size, and activity across platforms. However, follower counts can change over time.
This list is not based only on follower count. I also looked at each creator’s workout style, content, consistency, and fitness advice.
1- Anllela Sagra (@anllela_sagra) 26.3 million followers
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One of Instagram’s most popular fitness models is Anllela Sagra, a Colombian model with over 26 million followers.
She mainly shares her workout videos or videos of her perfect body to inspire and encourage her followers to keep up the good work and reach their goals.
You can also follow her on TikTok (@anllela_sagra1) and subscribe to her YouTube channel (@anllelasagrafit).
2- Chris Bumstead (@cbum) 25.9M followers
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Chris Bumstead, known as “CBum,” is a multiple‑time Mr. Olympia Classic Physique champion and one of the most influential male fitness figures in the world. His Instagram is full of training clips, competition prep, and lifestyle content that shows what it takes to perform at the highest level.
If you are into bodybuilding or serious strength training, following Chris will give you both inspiration and a close‑up look at elite‑level discipline.
3- Sommer Ray (@sommerray) 21.7 million followers
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Second place on our list belongs to Sommer Ray, a 28-year-old American bodybuilder, fitness model, and internet personality who is mainly famous for her health-related content.
Sommer started her fitness journey on Instagram in 2016 by posting pictures and videos of her fit body and workout routine, which helped her attract more followers every day.
She has almost 22 million followers on Instagram, around 12 million followers on TikTok (@sommerray), and 1.75 million subscribers on YouTube (@sommerray5226).
4- Kayla Itsines (@kayla_itsines) 15.3 million followers
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Let me introduce another popular fitness model on social media: Kayla Itsines, an Australian personal trainer and fitness coach with almost 16 million followers on Instagram.
She is 33 years old now and is the author and entrepreneur of Bikini Body Guides, also known as BBG, a series of fitness e-books.
Kayla also created an application called “Sweat with Kayla,” one of the most successful fitness apps in 2016; it has a YouTube channel (@sweatapp) with 147k subscribers, where you can find amazing workout videos to practice with.
5- Michelle Lewin (@michelle_lewin) 14.9 million followers
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Michelle Lewin is another famous fitness model on social media; she is from Venezuela and is 38 years old.
Michelle mostly collaborates with health and workout brands, and her sponsored posts can earn serious money. If you’re curious how big creators get paid, you can also read about influencers’ net worth to see how brand deals, programs, and products add up.
She is also a successful businesswoman and owns a line of supplements and home workout equipment, which she uses to help her followers work out at home or the gym.
It is good to know that Michelle was also in the modeling industry and appeared on magazine covers and music videos when she was younger.
If you want to know more about her, you can follow her on TikTok (@michellelewin) or subscribe to her YouTube channel (@michellelewin) with 396k subscribers.
6- Jen Selter (@jenselter) 12.8 million followers
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Jennifer Leigh Selter is an American social media personality and fitness model with almost 13 million followers on Instagram.
According to her words, her ultimate goal is to encourage her followers to live healthier lifestyles and help them reach their fitness goals.
If you are looking for a fitness influencer on Instagram to follow for inspiration, Jen will put an end to your search!
7- Amanda Lee (@amandaeliselee) 9.2 million followers
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The sixth place on our list belongs to Amanda Lee, another popular social media influencer and fitness model, and you had better follow her if you are looking for professional workout practices.
She has a perfect body due to sticking to consistent exercises and a healthy diet, and her main goal is to encourage her followers to go to the gym to stay fit.
Amanda has 9 million followers on Instagram, and if you check her account, you will see her in eye-catching outfits sharing workout videos.
If you are into fashion, you may have heard of the Fashion Nova brand; if so, it is good to know that Amanda is among the hot individuals to collaborate with such a successful brand.
8- Pamela Reif (@pamela_rf) 8.6 million followers
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Still looking for a fitness model to follow as an inspiration? I recommend checking out Pamela Reif’s Instagram account to see her beauty and influence on her audience.
One of the main reasons her followers love her is that she insists on being yourself, accepting your body and appearance, and never stopping to get better.
You can follow her TikTok account (@pamela_rf), which has almost one million followers, to learn more about her workout routine and diet habits.
If you want to eat healthy but don’t know where to start, Pamela has an Instagram account where she posts delicious healthy food recipes. Follow @pamgoesnuts on Instagram to start cooking healthy foods.
9- Simeon Panda @simeonpanda) 7.4 million followers
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So far, we mentioned seven of the best and top female fitness models on social media platforms; Simeon Panda has the eighth place on our list and is one of the most famous male influencers on Instagram and YouTube.
Suppose you think he is only famous because of his masculine and amazing body. In that case, you are wrong because his followers love him for his outstanding character and professionalism in showing fitness exercises online.
If you think he is the fitness model you want to follow, you’d better subscribe to his YouTube channel (@simeonpanda), which has 2.7 million subscribers and shares helpful workout practices.
10- Dais (@daisykeech) 4.8 million followers
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Daisy Keech is a famous TikTok influencer with 4.8 million followers; she is also popular on Instagram (over 5 million followers) and YouTube (3.8 million subscribers).
She was one of the co-founders of Hype House; however, she left due to disagreements with Thomas Petrou, another member of the House.
Let me tell you something interesting about her: She has a famous booty, and a doctor confirmed that it is real! If you want to know more, you can follow her Instagram account for her booty (@keechpeach).
Don’t worry! She doesn’t post inappropriate content in that account! It’s more like her second Instagram account, with 337k followers.
11- Jena Frumes (@jenafrumes) 4.8 million followers
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Jena is one of the most gorgeous fitness models on social media, and she can teach you how to work out! She is mainly prevalent on Instagram; however, she has 11.1 million followers on TikTok (@jena) and 546k subscribers on YouTube (@jenafrumes).
She used to date the famous singer Jason Derulo back in 2020, and they have a son named Jason King Derulo; unfortunately, they ended their relationship in 2021.
Finally, if you want a social media account that teaches you how to work out, stay in shape, and cook healthy foods, you’d better follow Jena Frumes.
12- Whitney Simmons (@whitneyysimmons) 4 million followers
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Whitney Simmons is a hugely popular fitness influencer who shares gym‑based workouts, strength training tips, and honest chats about mental health. Her content is a mix of training, daily life, and positive reminders that “it’s a beautiful day to be alive.”
If you need practical gym routines plus a bit of motivation to keep showing up, Whitney’s account is a great one to follow.
13- Mike O’Hearn (@mikeohearn) 3.9 million followers
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Mike is an American actor, bodybuilder, fitness model, and four-time Mr. Universe, popular on social media platforms like Instagram, with 3.9 million followers.
He has a wonderful physique, which is why he has been featured on over 400 magazine covers and has been the Fitness Model of the Year seven times.
If you think you have seen him in movies before, you are right because he was in the Team Captain Titan in American Gladiators.
It’s funny that one of his Instagram Reels shows him as a Gladiator riding a horse (while showing off his masculine body!) has nearly one million likes and 13 million views.
14- Lauren Drain Kagan (@laurendrainfit) 3.4 million followers
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If you have ever heard Lauren Kagan’s name, you probably know she was a nurse before becoming a professional fitness model and personal trainer.
She is among the most popular nude fitness models on Instagram, with almost four million followers; she is also active on OnlyFans, but you must subscribe to her account to access her exclusive content.
If you want to see more of Lauren, you can follow her on Instagram, TikTok (@laurendrainfit), and YouTube to see more of her perfect body, lifestyle, and workout routine.
15- Krissy Cela (@krissycela) 3.2 million followers
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If you want to follow someone who can inspire you to continue your journey of having a healthier lifestyle, then you should follow Krissy Cela’s Instagram account, with over 3 million followers.
I bet her eye-catching photos of herself and her workout routine will encourage and help you to reach your goals.
You may wonder why I insist on her being an inspiration; the reason is that she was diagnosed with a breast lump, but it couldn’t stop her from living her life and letting go of herself.
Krissy is now the founder of @projectpowerbykc, which trains teenage girls to improve their confidence by working out and shaping their minds and bodies.
16- Paige Hathaway (@paigehathaway) 3.2 million followers
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She is a successful business owner and fitness model, mainly popular on Instagram with over 3 million loyal followers who love her fitness and healthy food content.
It is good to know that one viral video of her working out was all she needed to become famous on social media platforms.
Paige has participated in various competitions, earned second place in the 2012 Ronnie Coleman classic, and won many bikini competitions at the age of 23.
She is the co-founder of @fitin5coaching (workout programs) and @livbody (natural supplements).
17- Massy Arias (@massy.arias) 3.1 million followers
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Massiel Indhira Arias, known as Massy Arias, is another top fitness model on our list, and you should follow her on Instagram.
She is a single mom who inspires women in her situation to not give up on themselves and to take a step every day to improve their mental and physical health.
It is good to know that she also owns a fitness program called “MA Warrior Programs” and a wellness brand called “TruSupplements.”
Finally, if you want to burn up some calories, I suggest checking her YouTube channel (@Mankofit) with 1.2 million subscribers. She shares energetic workout videos, which help you start your day fresher than ever!
18- Cassey Ho (@blogilates) 3.1 million followers
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Cassey Ho, the creator of Blogilates, is one of the biggest names in Pilates and bodyweight workouts online. She shares quick routines, challenges, and mobility work that you can do at home with little or no equipment.
If you enjoy low‑impact training, pilates‑style sessions, or fun workout calendars and challenges, following Cassey will give you plenty of structured ideas to stay active.
19- growwithjo (@growwithjo) 2.9 million followers (across platforms)
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If you prefer fun, approachable home workouts over heavy gym sessions, you should definitely check out growwithjo. She is known for her walking workouts, dance‑style routines, and beginner‑friendly programs that make fitness feel less intimidating.
Her content focuses on consistency and feeling good rather than perfection, which makes her a great follow if you’re just starting your fitness journey or getting back into it.
20- Anita Herbert (@anita_herbert) 2.7 million followers
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Anita Herbert, a Hungarian professional bikini athlete and fitness model, once said her husband is why she is among the top fitness models now, encouraging her to go to the gym consistently.
She has almost 3 million loyal fans on Instagram, so she is mainly popular on Instagram; however, you can follow her TikTok account (@anita.herbert), where she shares helpful workout videos that can help you learn some new moves!
21- Chloe Ting (@chloe_t) 2.3 million followers
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She is a famous YouTuber (@chloeting) with 25.6 million subscribers and a popular fitness model on Instagram with over 2 million followers.
Chloe is known as the most subscribed fitness content creator on YouTube, where she shares helpful workout videos that help her audiences practice at home or in the gym.
She also has a TikTok account (@chloe_t), which you can follow; let me reveal a secret: Chloe is popular for her “Two Week Shred Challenge,” which first went viral on TikTok.
You can learn more about this challenge by searching for it on the internet.
22- Akin Akman (@akiniko) 2.3 million followers
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One of the most successful fitness models and business owners on social media is Akin Akman, known as Akiniko.
He is the CEO of his sports training facility brand called “aarmy,” and also the ambassador of the “Lululemon” sports clothing brand.
Akin Akman has also modeled for international brands, such as Tommy Hilfiger and Calvin Klein.
23- Stef Williams (@stef.williams) 2.2 million followers
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Another inspiring fitness model and personal trainer on our list is Stef Williams, a supportive and successful businesswoman who owns an application for mental and physical health called “WeGlow.”
She started her fitness journey in 2016 on Instagram, with over 2 million followers now. It is good to know that she also co-founded her sports clothing brand, “SEFI.”
24- Cass Martin (@cassmartin) 1.9 million followers
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Cassandra Martin, also known as Cass, is a famous fitness model, bodybuilder, fitness trainer, and internet personality, mainly known for her heavy-lifting approach.
She has two million loyal and engaged followers on Instagram, where she shares fitness tips and videos of her workout routine to inspire her followers to reach their goals.
I can tell you that you will be inspired to hit the gym after seeing her perfect body and healthy lifestyle!
25- Eric Janicki (@ericjanickifitness) 1.9 million followers
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Erick Janicki is a professional fitness trainer and nutrition coach in Hollywood who has worked with famous athletes, bodybuilders, and celebrities to help them improve their health or be ready for a role in a movie.
If you are looking for a male fitness account to follow while improving your workout routine, you must follow Eric on Instagram, YouTube, and TikTok to see the amazing videos he uploads to his account.
It is good to know that Eric is mainly known and popular for his expertise in weight and body fat loss, performance training, and hypertrophy training.
26- Heidi Somers (@buffbunny) 1.5 million followers
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You may know her by her nickname, BuffBunny; Heidi Somers is a fitness model and competitor.
One thing that I love about her is that she wasn’t always healthy or fit, which is why she is so good at building relationships with people who are now in her old situation; so, anyone who wants to start a healthier lifestyle can feel more connected to Heidi than others.
She also has an e-commerce fitness brand called “Buff Bunny Collection.” You can search for this brand and visit its website to access a variety of high-quality sports clothes to start working out in more comfortable outfits.
You can follow Heidi on social media platforms like Instagram and YouTube (@heidisomers); she has 813k subscribers on YouTube, sharing helpful videos about workout practices, vlogs, and healthy food recipes.
27- Karina Elle (@karinaelle) 1.2 million followers
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Karina is among the fitness models you must follow because she cares about her followers’ mental well-being as much as their physical health.
She believes a positive mindset can help you reach your fitness goals faster and make the journey to a healthy life more accessible.
Karina is now known as the former Bikini competitor who won the World Fitness Federation Pro Bikini Championship.
If you want to know more about her, you can follow her social media accounts on Instagram, YouTube, and TikTok; she also has a website for training and encouraging people to stay healthy and fit.
28- Caroline Girvan (@carolinegirvan) 878K followers
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Caroline Girvan is a certified personal trainer best known for her structured strength and conditioning programs on YouTube. Her workouts are tough but clearly explained, and she focuses heavily on good form and progressive overload rather than quick fixes.
If you want a training plan you can follow from home with dumbbells and minimal equipment, her content is one of the best places to start.
29- Alexandra Milne (@alexandramilne_) 549k followers
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Last but not least, I want to talk about another amazing fitness model whose Instagram account you should follow her Instagram account to get inspired to reach your goal of having a perfect fit body.
She has almost 250k followers on Instagram, and her account is growing fast because she shares valuable videos of workout practices to encourage her followers to hit the gym!
To be honest, after seeing only her shaped body in her pictures and videos, I am motivated to go to the gym right NOW!
30- Katya Elise Henry (@katyaelisehenry) 184K followers
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We will talk about more male fitness models later; for now, let’s get back to knowing female ones!
Katya is known as one of the most popular nutritionists, fitness models, and personal trainers in the United States. She founded her workout website, “Workouts by Katya,” and her net worth is now approximately three million dollars.
She has more than 7.6 million Instagram followers, and she is also active on other social media platforms, such as TikTok and YouTube.
If you want to access her free workout videos, I recommend following her on Instagram or subscribing to her YouTube channel (@katyaelisehenry), which has almost 380k subscribers.
Conclusion
Everyone wants to have a healthy lifestyle and a good exercise routine, but it can be challenging to always be motivated. That’s where following a fitness model or fitness influencer on social media can help you stay focused on your goals and also understand different types of influencers and how they can inspire you.
Thus, if you spend a lot of time on social media platforms like Instagram, TikTok, and YouTube, following the top 30 fitness models we mentioned in this article is a daily reminder that you must work out!
Note that there are many other fitness models that you can follow, but we tried to gather the most updated list of top fitness models who have the best relationships with their followers, so they can be helpful to you.
I hope you find this article helpful and follow your favorite fitness models and trainers to start your journey toward a better lifestyle!
FAQs
Who is the most followed fitness influencer on Instagram?
According to our 2026 list, Anllela Sagra is the most followed fitness influencer on Instagram, with more than 27 million followers.
Is an online gym trainer worth it?
If you find it difficult to go to the gym, you can work with an online gym coach to work out from home.
Who is the best male fitness model on social media?
There are various male fitness models you can follow on social media; however, Simeon Panda is known as the best male fitness model, and you can find his name on our list.
How do I become a fitness model or influencer?
Train consistently, keep a healthy lifestyle, and post clear workout and lifestyle content. Focus on building an engaged audience first, then reach out to brands or agencies.
Can fitness influencers really make money from social media?
Many earn from brand deals, online coaching, workout programs, and their own products. Strong engagement and trust with followers usually matter more than just follower count.
Emi Daniel
Emi Daniel is a content writer at Social Tradia, where he writes clear, useful content that helps readers find what they need. Outside of work, he enjoys gaming and coding.
Buy an Established Instagram Account
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